SLS: How To Grow Your Listeners, IAB Metrics Certification?
Spreaker Live Show #163 for Aug 22nd, 2018
Show Duration: 70 minutes
-Host: Rob Greenlee, VP of Podcaster Relations, Voxnest and Spreaker @robgreenlee - rob(at)voxnest(dotcom)
-Co-Host: Alex Exum, Host of "Live Talk" and “The Exum Experience Podcast” on Spreaker
-We stream LIVE every Weds at 3 Pacific /6pm EST from SpreakerLiveShow.com
-You can now get the show on Google Podcasts App on Android
-You can hear this show on Amazon Echo Smart Speakers now via the New Spreaker Skill
Show Today:
- How to GROW Listenership to Your Podcast Show?
- How will IAB v.2 Podcast Metrics Standards Certification impact your show?
- Who is the Product when an online Service is FREE?
On the show today:
-How to GROW Listenership to Your Show?
Make Great Content that is entertaining, informative, never boring
Has personality that causes people to have emotions
Get in all Listening Platforms
Leverage your relationships and influence - Podcasting is Networking - one-to-one
Get others talking about your show - word of mouth
Invest where your ideal audience is by investing time and value to others
Be important value content creator to your community
-How will IAB v.2 Podcast Metrics Standards Certification impact your show?
General resetting of counting technology that is more accurate counting
Leveling playing field across hosting platforms to build confidence with advertisers
Based on unique actual listeners instead of just clicks.
Listens based on 24 hr window, filtering out bots and multiple pings for media files
-Who is the Product when an online Service is FREE?
You the USER and or Content Contributor, which is often the same
No tech service is FREE to operate or maintain. Like any business someone must pay the bills
Some new players are coming into the podcasting space saying that podcasting should be Free, we do have a free plan too.
But we are not being built on Venture Capital but real business revenue in exchange for a valuable service,which is a sustainable model, VC money runs out eventually in the absence of sales and revenue
Spreaker/Voxnest Links:
https://Voxnest.com
http://blog.spreaker.com
http://SpreakerLiveShow.com
https://Spreaker.com
Email: rob at voxnest.com
Send Questions and Comments to:
Twitter: http://twitter.com/spreaker using #SpreakerLive
Twitter: http://twitter.com/VoxNest
Twitter: http://twitter.com/robgreenlee
Twitter: http://twitter.com/alexeum
Tech Support: support at spreaker.com